Our Partners

Our Partners

We pride ourselves on building mutually beneficial partnerships with wholesale and retail florists. We partner with best of class wholesale distributors to deliver our brand name flowers across the country. Through our wholesale partners, we distribute our flowers to consumers via a network of over 2,500 retail florist shops. In addition to providing our partners with guaranteed service excellence, we give unprecedented marketing support to help them promote our brands and their stores.


The Equiflor Power Partnership Program

In addition to building traditional business partnerships with wholesale distributors, we have more in-depth strategic alliances with a select group of distributors through our Power Partnership Program. Through this program, we work with wholesalers on a detailed marketing plan for developing and keeping loyal, profitable customers by increasing demand for Regular Weekly Orders of Equiflor Brands. In addition, retail florists who order RWO’s through Power Partners are given the education and materials they need to increase their sales to consumers. By combining the power of each entity in the chain of distribution, the Power Partnership program is a tool that can drastically increase sales. Click here for more information about what it means to be a Power Partner.

We would like to thank our current Power Partners listed below for their continued support.